So this week I was able to shoot by first look book! It was such a wonderful experience and one that wouldn’t have been possible without some very talented people. When thinking of this collection I was inspired by women in my life who have been “the life” of the parties I have attended (in a past post I talked about Cruela DeVille and the duality of black,white,red,and stripes, all of which funneled into the thoughts of these energetic and fun women). In looking back on my twenties (my 30th birthday was last month) I can say I’ve had some great times and each dress and top in this collection is a reflection of the women who have made my memories and nights out so memorable. I’ve named the dress or top after the lady it was inspired by, so they know they have a space in my memories, and now a piece in this collection.
Once I knew I needed to shoot a look book for this collection, there was one photographer in particular that I knew I wanted to work with. I knew he would be able to capture the essence of the fun and flirty party girl, without making the image of the model seem wild and “young”. His name is Conor Doherty and his images are beautiful and just striking, when I emailed him and he said he was on board, I was ecstatic!
After securing the photographer, I knew exactly which model to ask, not just about this collection, but for her to be the face of my brand for the upcoming year. Her name is Caroline Reddy, and truly her images speak for themselves, but beyond her look, she is a great girl who is fun, energetic, and humble.
As a no brainer for styling I went to Felicia Verry-Mota of Spanish Fly Apparel & Styling. Felicia styled my Boston Fashion Week show, and she is constantly on top of the current trends, and is an amazing stylist. For Make-up I enlisted the talent and expertise of Angelique Wigfall, owner and lead make-up artist, of A.B.W. Couture Cosmetics. I’ve known Angelique for many years and was so happy to see another talented woman from the same place I had grown up, making things happen in the fashion industry. The last piece of talent I had to find was a hairstylist. I was lucky enough to find the services of Stylist Kyra Hunter, I was new to working with her, but her reputation spoke for itself, this year she is nominated for Hair Stylist of the Year by the Boston Fashion Awards.
The day of the shoot, I was so excited to get everyone together and make the vision and ideas that Felicia and I had discussed reality.
Here are some behind the scenes pics of the shoot…look book pics coming soon!